Often times, consumers have already done much, if not the majority, of their research before reaching out to a salesperson. This is why content marketing has become such a critical part of any marketing program.
Understanding how font choices affect the perception and reception of documents is one of the crucial elements of good design.
The more you can engage your customers beyond the sale, the more you earn their goodwill and loyalty.
The more ways you can interact with your target audience, the more engaged your customers will be.
For nonprofits, every dollar they spend on overhead, administration, and marketing is a dollar not spent on their mission.
Studies consistently show that paper aids the absorption and retention of information, which are the characteristics that help your prospects absorb and retain your marketing message, too.
Some simple steps upfront can ensure that your mailing is its best.
Even the greatest technology is only as productive as the user. If you want to get more done, it takes more than great design software. It takes great time management.